Location: Milano, Milan, Italy Agency: McCann - Italy Type of Contract: Regular Position Summary We are looking for a talented Creative Copywriter who can create compelling, engaging, and brand-aligned copy across a variety of platforms.
The ideal candidate has a few years of experience in copywriting and is skilled in crafting creative messaging for digital, print, and social media campaigns.
You'll work closely with the creative team to bring innovative ideas to life and ensure that all messaging is clear, effective, and on-brand.
Key Responsibilities Write clear, persuasive, and creative copy for various formats, including digital ads, social media, websites, print, and email campaigns.
Collaborate with Art Directors and Designers to develop cohesive, multi-platform campaigns.
Participate in brainstorming sessions and contribute to the ideation process with fresh concepts and strategic thinking.
Adapt tone and messaging based on the client's brand voice and target audience.
Assist in presenting creative ideas to clients and incorporating feedback into revisions.
Stay current with industry trends and emerging platforms to keep content fresh and relevant.
Desired Skills Experience 2-4 years of experience in copywriting, preferably in an agency or creative environment.
Strong writing and editing skills, with the ability to adapt to various tones and styles.
A portfolio demonstrating versatility across different formats and channels.
Ability to work well in a collaborative environment and manage multiple projects under tight deadlines.
Proficient knowledge of English and Italian.
About Us McCann Worldgroup is a global marketing company where creativity is at the center and professionals, present in over 100 countries, are united by a common mission: "We help brands play a meaningful role in people's lives." Our work helps brands become part of popular culture across the world and engage with consumers in their daily lives.
We provide an unmatched combination of award-winning creativity, strategic insight, and innovation globally, regionally, and locally.
Our strategic approach is built on our core belief that brand truths can serve as a catalyst for generating powerful ideas that succeed because they help brands to play a meaningful role in people's lives.
We offer specific competences integrated around clients' needs, including: Advertising marketing In-house studio Integrated productions Branding design PR influence Addressable Media strategy buying Experience Shopper Social content activations McCann's total marketing services capabilities are enhanced through seamless collaboration with other major worldwide communications networks that are part of the global McCann Worldgroup offering.
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