Responsibilities:
1. Create daily innovative and disruptive videos for the brand's digital channels (social media, e-commerce, advertising campaigns).
2. Develop visual content that reflects the brand's essence, using an aesthetic language aligned with the supercool and fashion-forward image of Byblos.
3. Generate creative concepts that highlight the collections, always taking a non-conventional and surprising approach.
4. Manage the entire video production process, from concept to post-production, ensuring top-quality output and stylistic coherence.
5. Collaborate with the creative and marketing teams to integrate video content into the brand's communication strategies.
6. Analyze emerging trends in fashion and digital content, applying insights to keep the brand at the forefront.
7. Adapt quickly to changing needs and market demands, delivering content rapidly while maintaining strong visual impact.
8. Oversee the uploading and optimization of video content across different digital platforms (Instagram, TikTok, YouTube, etc.), maximizing engagement.
9. Manage and continuously update the digital archive of the brand's video content.
10. Track and analyze the performance of created content, using data to continuously improve video effectiveness. Profile:Freelance profile or intern full-time position
1. Proven experience in creating and managing video content for fashion or luxury brands, with a portfolio that demonstrates creativity and execution quality.
2. Advanced technical skills in video editing software (e.g., Adobe Premiere, Final Cut Pro, After Effects), alongside an in-depth knowledge of shooting and production techniques.
3. Creative vision: the ability to think outside the box, with a strong aesthetic sense and attention to detail, capable of producing content that is never ordinary or predictable.
4. Flexibility and adaptability: able to work under pressure and tight deadlines while consistently delivering high-quality content.
5. Deep understanding of digital platforms and social media (Instagram, TikTok, YouTube), with a grasp of engagement and viral dynamics.
6. Passion for fashion and knowledge of the latest trends in the fashion industry, with a special sensitivity towards the world of luxury and creativity.
7. Proactivity: someone who is self-driven, constantly proposing new ideas and concepts to ensure the content is always aligned with the brand's evolution.
8. Organizational skills: able to manage time and resources autonomously, ensuring a steady flow of high-quality content within deadlines.
9. Attention to detail and the ability to ensure stylistic and narrative consistency across different video content.
10. Team player, able to work closely with creative, marketing, and production teams to deliver a final result that reflects the brand's vision.
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