Salesforce Marketing Cloud Specialist

Job Responsibilities Assist in the management and maintenance of our CRM system, ensuring data accuracy and completeness.
Support the creation and execution of email marketing campaigns and push notifications, using marketing automation tools.
Collaborate with the CRM team to segment and target audiences effectively.
Monitor and report on key performance metrics related to CRM, email marketing and push notification efforts.
Assist in the development and optimization of customer journeys and automated workflows.
Provide support in analyzing customer data to identify trends and opportunities.
Help in the creation of customer personas and audience segmentation strategies.
Stay updated on industry best practices and trends in CRM and Marketing Automation.
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