Italy Internship Product Marketing - Bobbi BrownDescriptionAre you ready to be part of the future of prestige beauty? ? At The Estée Lauder Companies you can play a role in our global success. We are a leader in prestige beauty with a growing portfolio of coveted brands. We create and market the highest quality products that delight consumers around the globe. Our culture values diversity of thought and people, and encourages creativity, innovation and integrity in everything we do. We intend to provide you with a snapshot of what you can do and how you can grow within our Company. The future is in your hands! What's in it for you? Our #ELC Family is a bold community of individuals. We don't just place a high value on individuality, we seek it out, cultivate it and celebrate it in our daily work. Collectively, our diverse points of view, skillsets and talents make us the creative and innovative global leader we are today in prestige beauty. There is immense pride and joy in what we do, and it shows. We truly value the energy, skills, and new perspectives that experienced hires bring into the business. We're always interested in recruiting extraordinary people with different career backgrounds who can hit the ground running, introduce us to new ways of working, and make us stronger from Day 1!
#ELC Product Marketing Assistant The Role The Intern will become part of the marketing team of the Bobbi Brown make-up brand. Within the team, in support of the Product Marketing Manager, the Intern will be responsible for the following activities: Key Performance Areas Be the connecting point between the marketing team, resellers, and suppliers. Implement the brand's product, VM and commerce strategy across all retailers supporting brand image, launches and in-store activations. Support to visual merchandising activities for always on & new doors projects (planograms for the creation and monitoring of the excellence of in-store visualization, management of material orders, creation of visuals, coordination of VM agencies). Support to the Product Marketing Coordinator for the commercial plan for online retailers (website verification, promotional materials, digital materials, online visibility and newsletters) Support to the online team by providing brand.com materials (product grids, translations, assets). Sell-in and sell-out analysis and help in the implementation of key documents for brand management monitoring (launches, GWPS, samples, collateral forecasts, analysis of brand and competitor retail sales). Support in market strategy and execution of the 360° marketing campaign. Help with the implementation and review of presentations and key documents for sales force and reseller meetings (Canvass presentation, price lists, etc.). Support for the development of events in stores and on site and management of all related materials (promotional material and pos, catering, shop windows, etc.). QualificationsExcellent knowledge of MS Office Excellent knowledge of Canva Creative and innovative mindset Ability to analyze sales reports and survey results Problem solving skills, flexibility, personal organization, precision Positive attitude and team spirit Good English, both written and spoken