Digital Copywriter

Digital Copywriter
Azienda:

Giorgio Armani



Funzione Lavorativa:

Marketing

Dettagli della offerta

Descrizione lavoro:The Armani Group is a leading company in the fashion and luxury sector, with more than 8,000 employees.
Its three core brands – Giorgio Armani, Emporio Armani and A|X Armani Exchange – are active in many countries all over the world.
With origins firmly rooted in Italy, but also with a cosmopolitan vision and culture, the company has grown since it was founded in 1975, expanding its offer from clothes and accessories to cosmetics, fragrances, eyewear, watches, jewellery, and furniture and furnishing accessories.
Today, therefore, as well as being well known in the area of fashion, the Armani Group is also renowned in the sectors of interior design, food and beverage, and hotels and resorts.
Giorgio Armani has created a style that has, with remarkable consistency, continued to explore countless variations and possibilities over the years.
It expresses a precise vision down to the most minute detail: a way of being and presenting oneself, certainly incorporating clothing and accessories, but also including gestures, ways, behaviours and attitudes; a style that goes beyond the sum of its parts, and well beyond what one wears.
Convinced that ethics and aesthetics must coincide, Giorgio Armani expresses fundamental and enduring values his clothes.
He does so by creating timeless pieces that, enhanced by precious materials and artisanal craftwork, resist the whim of fleeting trends with their pure and essential design.Context and Purpose of the jobWithin the Digital Business Department, you will report to the E-Commerce Content Coordinator.Responsibilities Define the guidelines for product descriptions on Armani.com for one of the brands under the Armani Group and personally write comprehensive and detailed descriptions to facilitate online shopping.
Fully adopt and follow the brand's style to appropriately convey it to customers, adhering to a specific tone of voice, in order to create style guides to be shared with various external stakeholders.
Develop attractive content for the website (e.g., banners, landing pages) and marketing tools (e.g., newsletters, web marketing activities) to present new collections, push products, or promote other specific events on the marketing calendar.
Manage relationships with external agencies, monitoring the relevant budget and planning the workflow with them.
Requirements 3/4 years of previous experience in a similar role.
Master's Degree (a Degree in Communications or Humanities will be a plus).
Fluency in both Italian and English.
Excellent knowledge of Office Suite.
Proactivity and problem-solving attitude.
Strong organizational skills and ability to meet deadlines.
Excellent writing skills and knowledge of fashion industry terminology.
We promote diversity and inclusion in all forms, within a collaborative environment where your talent can flourish in the pursuit of a common goal: yours and our growth.
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Risorsa: Talent_Dynamic-Ppc

Funzione Lavorativa:

Requisiti

Digital Copywriter
Azienda:

Giorgio Armani



Funzione Lavorativa:

Marketing

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