General Information Req #: WD********
Career area: Marketing
Country/Region: Italy
State: Milano
City: San Felice Segrate
Date: Monday, October 21, 2024
Working time: Full-time
Why Work at Lenovo
We are Lenovo. We do what we say. We own what we do. We WOW our customers.
Lenovo is a US$57 billion revenue global technology powerhouse, ranked #248 in the Fortune Global 500, and serving millions of customers every day in 180 markets. Focused on a bold vision to deliver Smarter Technology for All, Lenovo has built on its success as the world's largest PC company with a full-stack portfolio of AI-enabled, AI-ready, and AI-optimized devices (PCs, workstations, smartphones, tablets), infrastructure (server, storage, edge, high performance computing and software defined infrastructure), software, solutions, and services. Lenovo's continued investment in world-changing innovation is building a more equitable, trustworthy, and smarter future for everyone, everywhere.
Description and Requirements
We are Lenovo! We're a leader in genuine innovation, dreaming up and building the technology and services that enable and inspire progress around the world. Our innovative, high-quality PCs and smart Devices, Data Centers, Mobile devices, and Smart Office products are designed and built with the customer in mind.
In this role, we are seeking for a Digital and Social Media Manager reporting to our Motorola Italy, Head of Marketing and being part of our Motorola Marketing team in Italy.
Your Responsibilities
Develop and execute comprehensive digital and social media strategies aligned with Motorola's overall marketing goals. Manage and optimize our social media channels (Facebook, Instagram, Tik Tok, YouTube, etc.), ensuring consistent brand messaging and engaging contents. Create, curate, and schedule high-quality content, including text, images, and videos, that resonates with our target audience. Monitor social media analytics and track key performance indicators (KPIs) to measure campaign effectiveness and identify areas for improvement. Develop digital and social media activation with the aim of increasing conversion and preference. Collaborate with cross-functional teams (marketing, product management, sales) to ensure seamless integration of digital and social media initiatives. Stay up-to-date with the latest digital trends, technologies, and best practices. Identify and exploit editorial opportunities across social platforms. Working with the influencer teams to deliver the right influencer marketing strategy, campaign management and development. Maintain the relationship with our partner agencies and ensure we get the best out of them. Develop strong relationships and integration with Product Marketing to ensure consistency across launch and always-on, helping translate business objectives to social media success and vice versa. Develop clear data reporting to ensure the business is always aware of effectiveness and efficiencies. Qualifications / Who we are looking for:
Bachelor's degree in Marketing, Communications, or a related field Minimum 5 years of experience in digital marketing and social media management Proven track record of successfully managing and growing social media communities Strong understanding of social media platforms, algorithms, and analytics tools Excellent written and verbal communication skills Creative and innovative mindset with a passion for digital storytelling Ability to work independently and as part of a team Experience in the consumer electronics or technology industry is a plus What We Will Offer You:
An open and stimulating environment within one of the most forward-thinking IT companies A modern and flexible way of working to combine personal and professional life, working from home An international team with a high focus on Gender Diversity Attractive compensation package Life Insurance Pension Plan Health Coverage Meal Vouchers Employee Referral Bonus Children of Lenovo Motorola Scholarship Program Lenovo and Motorola Product Discounts Employee Assistance Program Internal E-learning Development Program and much more! If you are a passionate and results-oriented Digital and Social Media Manager who is excited to join a dynamic team, we encourage you to apply!
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We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, religion, sexual orientation, gender identity, national origin, status as a veteran, and basis of disability or any federal, state, or local protected class.
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