Associate Manager, Consumer Products - Hardlines Categories ItalyFull-timeLocation: Italy - MilanoCompany: Mattel Italy S.R.L.CREATIVITY IS OUR SUPERPOWER. It's our heritage and it's also our future. Because we don't just make toys. We create innovative products and experiences that inspire fans, entertain audiences and develop children through play. Mattel is at its best when every member of our team feels respected, included, and heard—when everyone can show up as themselves and do their best work every day.
The Team: Sitting within the EMEA Consumer Products Organisation, this team is responsible for steering and achieving key brand, category and fiscal objectives by identifying and collaborating with Global, Regional, Multi Territory and Local licensees.
The Opportunity: In this role you will manage the day-to-day licensing business relationships in the Italy market, covering all Hardlines partners. You will identify, pitch and negotiate new business opportunities, and liaise with internal & external stakeholders. You will lead Italy Hardlines strategy and build relationships and programs with leading retailers.
What Your Impact Will Be: LICENSEE MANAGEMENT: Manage all existing licensing deals, including master toy and licensee relationships.Deliver Hardlines country strategy, supporting the Lead.Own the retail strategy for HL and drive these relationships with CP programs.Deliver detailed joint business plans per partner including forecast, budget, stretch targets, retail & marketing calendars and relevant product line plans.Conduct bi-weekly 1-1 meetings, arrange quarterly business reviews, bi-annual top to tops, and track financial goals through forecasting and ambitious sales targets.Deliver and ensure detailed joint marketing plans per partner that align with Mattel Consumer Product goals.Research, identify and pitch new category opportunities and prospective clients.Secure new licensing deals and negotiate renewals.Attend Trade Fairs or category specific shows.STRATEGY: Support Country Lead on key strategy for the market.Analyze the market with SWOT, Gaps, opportunities, and category priorities.Keep current with changing trends & competition.Work closely with the Product Development, Creative and Quality & Assurance teams.Implement marketing and promotional strategies in liaison with internal & external stakeholders.Gather and share category best practices from across the EMEA region.Prepare brand pitch and marketing presentations across Mattel's IP portfolio.What We're Looking For: Experience: Previous demonstrable experience in a consumer products, marketing or sales position.Understanding of the Licensing environment and exposure to Licensing.Hardlines knowledge; experience working with toy or product based.Experience building a joint business plan.Exposure to managing a financial plan and forecasting.Skills & Education: Degree in Business, Marketing or a relevant subject or equivalent experience.Demonstrated growth mindset by staying curious and continuously learning.Proven sales negotiation experience and commercial thinking mindset.Solutions oriented with ability to 'think outside the box'.Ability to influence others; persuasive and able to present messaging impactfully.Commercial acumen with the competence to build and present a strategy.Strong relationship builder and able to navigate internal and external relationships.Fluent in Italian and English.Strong communication skills, oral and written.How We Work: We collaborate: Being a part of Mattel means being part of one team with shared values and common goals.We innovate: At Mattel we aim to find new and better ways to create innovative products and experiences.We execute: We are a performance-driven company focused on pursuing best-in-class outcomes.Who We Are: Mattel is a leading global toy and family entertainment company. Our products are sold in more than 195 countries in collaboration with the world's leading retail and ecommerce companies.
Mattel is recognized as a Great Place to Work and as one of Fast Company's Best Workplaces for Innovators in 2022.
Mattel is an Affirmative Action/Equal Opportunity Employer where we welcome all job seekers.
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