N. Posizione 24157543Categoria la Posizione Sales MarketingSede Cervo Hotel Costa Smeralda Resort, Costa Smeralda, Porto Cervo, ItalyTipologia Full-TimeLavora da remoto?
NTrasferimento?
NTipo posizione Non-ManagementJob SummaryThis position is responsible for the execution of defined digital activities that support hotels, bars, and restaurants with necessary digital marketing and operational tactics.The Web Digital Specialist role requires a focus on ensuring hotels are aligned to global compliance and ensuring approved content is updated across specific digital platforms and channels, providing monthly automated reports to participating hotels, and supporting social media marketing and destination marketing campaigns through email marketing to maximize online presence that contributes to the hotels' performance.Education and Experience1+ years' experience in an online agency, client services position, or hotel marketing is required or equivalent experience.Diploma in marketing or related field or equivalent certification from higher education.Strong workflow management skills and experience in content management systems.Organized, detail-oriented, and deadline-sensitive; takes initiative and anticipates needs.Proficiency in English is required.ResponsibilitiesManaging Work, Projects, and PoliciesDelivers against all aspects of the Digital Marketing program and associated services for 2 luxury hotels, a collection of bars and restaurants, and 1 golf club.Implementing and Managing Online PlatformsMaintain and update website content and company apps.Open monitor tickets for technical issues on dedicated platforms.Conduct audits of hotel websites with defined scores and areas of improvement.Update CMS fields associated with hotels and restaurant website pages.Update and load photography into the Marriott asset library ensuring correct compliance.Load hotel offers as directed by hotel team and continent team.Ensure Tripadvisor and GMB listings, and updates as needed from hotel.3rd Party listings (OTAs) and content scores updates to hotels.Liaise and work with hotels with detailed feedback on content audits and scores.Digital Social CampaignsCollate, create, and execute social media and digital campaigns per market.Oversee activation of SEO program per market.Coordinate and ensure the development of tactical landing pages.Support the setup and management of paid and social media campaigns as needed.Compile reporting and recommendations for all campaigns.Relationships ProcessesDevelop knowledge and work with Marriott international teams.Manage relationships with key vendors to drive scalability of efforts and implementation consistency and platform development oriented at better tracking/conversion.Where appropriate, develop, support, and implement new processes and track output to improve efficiency for the team.Additional ResponsibilitiesAttend and participate in all relevant internal and external meetings.Inform, update, and provide information to managers and co-workers in a timely manner.Present ideas, expectations, and information in a concise, organized manner.Use problem-solving methodology for decision making and follow-up.Maintain positive working relations with internal teams and department managers.Manage time effectively and conduct activities in an organized manner.Perform other reasonable duties as assigned by manager.Marriott International applies an equal opportunity policy.
We believe in the value of a diverse workforce and promote an inclusive culture that puts people first.
We are committed to not discriminating based on any protected personal characteristic by law, such as disability or veteran status, or by applicable law.
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