Trade & Shopper Marketeer Italy Italy, Milan About Us Do you believe in the importance of doing what's right?
We launched Edgard & Cooper nine years ago because we were tired of ultra-processed pet food with incomprehensible ingredient lists.
We wanted to make a difference, so we created our own natural, nutritious recipes!
To us, dogs and cats are family members, and they deserve real, healthy, delicious, high-quality food.
That's why Edgard & Cooper is the natural and nutritious choice that helps them live their lives to the fullest.
We carefully select simple, wholesome ingredients like fresh meat and fish, nutritious offals, and fruits and vegetables ensuring that dogs and cats get all the essential nutrients they need.
Additionally, our strong commitment to sustainability has made us one of the few pet food companies in the world with a B Corp certification.
But we don't stop there: through the Edgard & Cooper Foundation, we support non-profit organizations around the world dedicated to improving the lives of dogs and cats in need.
Working at Edgard & Cooper means joining an international team where every voice matters.
We encourage curiosity and learning and we value initiative.
If you're looking to join a growing team determined to make a positive impact on the lives of pets and the planet, you're in the right place!
About the Role The Marketing Ops Squad mission is to bring our marketing plans to life, build our brand in the minds of pet parents across our markets, and bring our brand to life in physical and digital stores for shoppers.
This role will have a key focus in supporting our marketing and sales teams: Bring our brand to life for shoppers, online and offline, ensuring we put our best paw forward and interrupt them when they are looking to choose their pet food of choice.
Work directly with our retail partners and support our field sales team to bring the brand to life in specialist retailers.
Support the Marketing Pack Lead in tracking our performance in key accounts in Italy and ensuring our price, product, and placement mix in each retailer is optimal.
Shopper & Trade Marketing Support our Sales Team in delivering our account plans.
Ensure we stand out in every account and deliver a seamless shopper journey - interrupting our shoppers with the right message at the right time.
Build strong relationships with the marketing functions within our retail & e-commerce accounts to ensure that we are co-creating disruptive activation plans.
Continuously evaluate the effectiveness of our shopper marketing activity and develop new initiatives to enhance shopper conversion.
Support our Sales Team in the field, managing POSM stock & budget and creating new tools to drive impact.
Support the Marketing Pack Lead and Sales Pack Lead in developing and implementing industry-leading 4P plans to drive sales growth.
Strengthen the Key Customers Staff Training, looking for improvements to our current approach.
Lead and implement special projects to increase customer engagement with our brand.
Attend monthly meetings with the European T&S Team and bi-weekly calls with the EU Shopper Expert to share insights and stay updated on T&S strategy and innovation.
Budgets & Reporting Manage the agreed shopper activation budget, tracking spend throughout the year.
Update and review performances on key accounts using Sell-out data to strengthen and improve our wider plans.
What We Offer A positive work environment within a small, young, and passionate team.
An international atmosphere fostering daily exchanges with the countries where Edgard & Cooper is present.
Competitive compensation, aligned with your experience.
Flexibility to work from home 2 days per week.
Free natural, healthy, and delicious food for your dog or cat.
The satisfaction of knowing that our work makes a real impact on the environment and on pets' well-being.
Skills You have completed a degree in Economics or Marketing.
You have at least 3 years of experience in a Trade & Shopper Marketing role or sales experience.
A true team player, with determination and a hands-on approach.
Familiarity with today's online and offline shopper marketing landscape and tools.
You are a strong communicator, comfortable taking internal and external stakeholders on the journey.
You are organized, enjoy solving challenges, and excel in project management.
The ability to develop long-lasting relationships and partnerships.
Proficiency in Microsoft Office.
Italian is your native language, with fluent English for daily interactions with teams from different countries.
An ethical approach in all you do - you align with our values.
Oh, and you love pets, of course!
Our Benefits Competitive salary package.
Certified B Corp Employer with supportive policies to ensure we are one happy pack.
Company retreats to meet each other in person, alongside local team buildings.
Flexibility to work from home 2 days per week.
Unlimited pet food for your furry friend.
Volunteering Day to contribute to a cause we believe in.
Wellbeing program access to qualified counselling.
1 month unpaid leave to recharge and return refreshed.
Learning opportunities in a truly international environment with extensive responsibility and guidance.
No agencies, recruiters, or outsourcing companies.
When will you join the team?
January 2025 Equal Opportunities We believe the strength of a Pack comes from its diversity.
We strive to create an environment where every person feels valued and empowered.
So no matter who you are, where you come from, what you believe in, or what your dreams are, we welcome you and look forward to receiving your application.
We're looking forward to hearing from you.
If your circumstances require any special arrangements at any stage of our interview process, please let us know.
We kindly ask to apply in English.
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