**PURPOSE OF POSITION**
Implement the identified strategy in the territory by taking appropriate commercial actions, identifying and developing new business opportunities with the goal of reaching and exceeding sales and profit targets.
Ensure, through a Global Sales Process correct implementation, an adequate number of sales projects, maximizing initiatives that will be positively and timely closed and achieving the assigned targets.
**KEY ACCOUNTABILITIES**
- Master product portfolio, value proposition and product technical features in order to be able to "sell" them effectively to customers
- Guarantee a solid knowledge of competition (strengths and weaknesses) in order to be able to use these information for commercial purposes, maximizing sales and preserving profitability.
- Guarantee a good govern of territory and customers by being the customer main point of reference (with the support of the Customer Service Center when needed)
- Master and manage the whole Tender process from the pre-tender to the post-tender stage, involving, at appropriate times, the relevant functions (Regional Sales Manager, Marketing Specialist, National KAM, Sales Developer Manager, IT, Logistics).
- Identify key decision makers in sales process at the highest possible level and implement appropriate customer-focused actions
- Be responsible for the good outcome of business negotiations and customer delivery
- Use and update CRMs daily, ensuring proper project tracking and constant system alignment to the actual work progress status
- Demonstrate knowledge of the territory and be reliable in forecasting budgets and forecasts
- Be fully responsible for supplying the customer in technical terms, by composing procedural sets, defining usage protocols, managing back orders and replacements, performing o. room tests, and ensuring proper stock execution.
All this can be done by supporting the Clinical Specialist by following the guidelines of the Regional Sales Manager.