Client Description:
OpportunityThis is an interesting opportunity to join a multinational Company, leading player in the production of synthetic fiber
- to offer high-quality products while promoting environmental protection and circular economy
- both in Italy and globally.ResponsibilitiesWe are looking for an experienced BCF Marketing & Innovation Manager in charge of promoting the global growth of the business with a particular focus on new methods of making business strategy.Passionate about corporate sustainability aimed at creating shared value by identifying new opportunities and generation of ideas to promote company brand and products.The role will be focused on the BFC:
bulk continuous filament division, an important strategic product area for the Company.The position will be in staff to the President of one of the business unit for EMEA and APAC region and will collaborate with the communication department and the sales and development team.The person will be responsible for:
Support the Business Unit President in coordinating and realizingprojects oriented to expand our business models with new opportunities generated by macrotrends like sustainability and eco-design activities.Analysis of current and potential markets for marketing campaign, by identifying target markets, target customers and main competitorsDrafting Marketing plans and promotional offersImage, Create and implementing integrated design of new consumption modelsPreparation of promotional catalogues and product manualsSoft skills Skills and knowledge to address the future challenges of sustainabilityMktg and sales approachAbility to engage StakeholderProject ManagementEntrepreneurial spiritAttitude to challenge, result-orientedCuriosity and proactive approach Listening SkillsRequirements 8 years of professional experience in marketing and communication within international Companies (B2B sector, Design, Architecture, Accessories, Automotive...)Communication background (branding and communication)Special sensitivity to issues related sustainability (nice to have managed its contents)For this role, based in Trento it will be necessary to be willing to travel both national and international business trips.A relocation in Arco di Trento is strongly recommended.Besides, is strongly recommended be physically present at workplace.#LI-DNIResponsibilities:
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