Stage - Now Customer Campaign Intern

We're NOW, part of the Sky family and one of the leading streaming platforms.
We're brilliant TV made by brilliant people. We're big on real diversity, inclusion and collaboration. And we need talent to keep pushing boundaries and grow our brand. Big-thinkers. Changemakers. Showstoppers.
As a CRM Campaign Intern you will become part of the Customer Value Management (CVM) team and will be involved in all initiatives related to the customer base, with a focus on the management and implementation of omnichannel marketing campaigns tailored to NOW customers. Your main goal as part of the CVM team will be to increase customer engagement, reduce churn rate and overall to enhance the value of the customer base.
Main Activities:Support the team by building and sending multichannel campaigns, including direct email marketing, push notification, in-app notification;Create email templates in Braze, according to the direct communication plan;Define targets and create audiences using mParticle;Assist the team in creating automated customer journeys;Support the team with data collecting of campaign results, using different platforms (Braze, Tableau);Conduct competitive research on the OTT market;Partner closely with internal and external stakeholders to fulfill campaign requests and strategic objectives.QualificationsDegree in Economics, Digital Marketing, Management/Management Engineering;Fluent in English, written and spoken;Intermediate skills in Excel and PowerPoint;Proactivity and ability to work in a rapidly changing environment;Willingness to learn how to use CRM and campaign tools;Keen interest in Marketing Technology (MarTech).If you are passionate about digital marketing and you want to increase your skills in an innovative environment, NOW is the right place for you. Join us to create unique customer experiences and shape the way the OTT streaming industry is doing it.
Duration: 6 months
Location: Milan

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