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Certilogo is the world's leading provider of connected product solutions that empowers brands to turn their physical products into digital media assets, which deliver 'connected product' services that convey trust, generate engagement, and drive circular and sustainable shopping.
Founded in 2006, Certilogo's mission is to leverage product digitization to create trusted and authentic relationships between brands and consumers.
The company was born against the backdrop of a concerning rise in counterfeit products due to the boom in global e-commerce.
Prompted by the realization that there was no simple tool for consumers to reliably authenticate their purchases, Certilogo set out to build a digital solution that would fill this gap.
This game-changing idea led to the development of a cutting edge, proprietary SaaS platform based on Artificial Intelligence that is used by millions of consumers around the world to connect with the brands they love, via smartphone.
With nearly two decades of experience, Certilogo has long been a pioneer for secure product authentication, and developed a security methodology, Secure by DesignTM, considered the global gold standard for digital product authentication in the fashion and luxury industry.
Over 80 brands have partnered with Certilogo, with 1 consumer connecting every 3.8 seconds to instantly verify the authenticity of the products they purchase, access content, information, and services offered through frictionless and curated branded journeys.
Certilogo was recently acquired by eBay group in 2023 and has continued to build on its mission to empower brands by elevating the customer experience and providing connected product solutions that convey trust, generate engagement, enable circular services and support sustainable business models.
About the team and the role: As part of our Business Development team, this newly created role is focused on significantly growing our international portfolio of brand clients, mostly in the premium fashion, luxury, new luxury/streetwear and sportswear space.
This will be achieved by creating outbound opportunities, cultivating and responding to inbound leads, and leveraging opportunities generated within the wide international ecosystem in which we operate.
What you will accomplish: Secure the targeted number of brand clients within the selected segment, achieving expected business development and sales outcomes like contract value and revenue, while aligning with the overarching business strategy.
Actively contribute to shaping the commercial strategy and budget, implementing this through detailed plans to improve market penetration and meet predefined objectives.
Develop and maintain the business development/sales pipeline, tracking progress using KPIs, and ensuring the company's CRM is consistently updated.
Offer input for product development based on insights captured from market analysis and interactions with prospects.
Represent Certilogo at various events, trade shows, and interviews as required.
Assist in crafting content for sales and marketing materials such as white papers, newsletters, and new sales collateral when required What you will bring: Validated, senior management experience in a high-impact, consultative sales role with a successful track record and international client exposure.
Extensive knowledge of the technological landscape relevant to the fashion and luxury sectors, experience in selling SaaS solutions and digital services is an advantage.
Well-versed in digital marketing for both B2B and B2C markets.
Outstanding interpersonal and sales skills, strong communication abilities in Italian and English, and a robust network in the luxury and fashion industries.
A team oriented approach that brings integrity, resilience, and a growth mindset.
A background includes in consultancy or digital agencies within the fashion/luxury industry, sales for e-commerce platforms with validated experience in consultative sales, from pipeline to closing.
Genuine passion for technology, innovation, and the fashion/luxury business!
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