-Requisition Number
EMEA08484
Employment Type
Full-time
Location
Segrate
**Job Summary**:
The role is the main expert to drive market development (e.g.
customer development) and to support the Sales Force in commercialization excellence.
The Product Manager is also responsible for capturing feedback from markets to be channeled to the Cluster and Segment Leads.
Responsible for the ZBEDGE Technology & Data Solution (ZBEDGE) portfolio and its marketing implementation in alignment with the Cluster and Segment Leads
**Principal Duties and Responsibilities**:
- Serve as the local marketing lead responsible for execution of ZB global Robotic & Technology roadmap
- Communicate strategy and value proposition for internal and external stakeholders
- Build and maintain relationship with EMEA Marketing, value creation leaders to execute ZBEDGE NPI strategy
- Gain deep market insight and understanding within the value creation field; identify customer insights and market trends including relationships with customers and influencers that enhance delivery of solutions strategy; market research
- Closely collaborate with all of ZB internal resources
- Built and execute an integrated ZBEDGE commercial execution by integrating and shaping ZBEDGE value proposition into overall ZB Device portfolio.
- Train country marketing and commercial function and defined sales roles on ZBEDGE offering and Go to Market model.
- Translate key stakeholder insights into strategies that meet customer need and feed into product development team, EMEA marketing functions.
- Execute Commercial ZBEDGE Strategy within cluster
- Manage congress presence & symposiums, ensure integration into corporate touch points, i.e.
PR, trade shows, etc.
- Maintain close customer contact, support commercial customer events, support/deliver ZBEDGE commercial in account acquisition and discovery days.
- Utilize and tailor marketing materials and customer presentations for local market
- Maintain detailed knowledge of Medical Devices products, competitive products and have in-depth understanding of the ZB's service offering and market dynamics within digital space in the market
- Support of product users through workshops and intra-operative assistance
**Expected Areas of Competence**:
- Hands-on and can-do mentality, enjoys working in a team, but can also work autonomously and remotely as an individual
- Proactive problem-solving ability, ability to develop and implement creative and comprehensive solutions
- Ability to listen, capture key insights from the customers and internal stakeholders and influence and lead effectively and remain focused on key tasks in a multidimensional organization
- Collaboration & teaming - forms & contributes to high-performing teams, drives positive collaboration across functional boundaries without line authority
- Solution creation - able to break-down and articulate complex issues (whether product or process related) for different target audiences.
Project management skills preferred
**Education/Experience Requirements**:
**Education**:
- University degree in business studies, health economics, medical technology or engineering specialization is a plus
**Professional experience**:
**Special expertise**:
- Experience within digital product offering, orthopedic industry and/or sur knowledge is a plus.
- Proven track record of working effectively within local, virtual, multi-cultural, and regional teams
- Strong project management orientation with the ability to plan, prioritize and manage complex list of projects to completion
**Languages**:
- Language of main country of responsibility and fluent English verbal and written
**Travel Requirements**:
- Approx.
40%