Press & Influence Coordinator Beauty & Perfumes At a glance
Job Category: Communication - Activation, Influence Years of Experience: Minimum 6 years Contract Type: Unlimited contract Job Schedule: Full time Locations: Uffici - Milano Legal Employer: Hermès Italie SpA Posting Date: 11/21/2024, 09:25 AM About the team
Hermès was born in Paris in 1837 as a laboratory of harnesses and saddles for horses. Today, Hermès is an international group committed to innovation and excellence, creating beautiful, useful, and durable objects. The Italian branch, located in Milan, supports and manages 10 stores across the country.
Details of the job
GENERAL ROLE
In close collaboration with the Métier teams and within the subsidiary Communication Hermès team, the Parfums & Beauty PR and Influence Coordinator will initiate, develop, and execute effective PR & influencer strategies for Perfume & Beauty, ensuring strong visibility on Hermès Perfume & Beauty launches.
MAIN RESPONSIBILITIES
Enhance, leverage, and strengthen local relationships with beauty press; Pitch story ideas to editors and collaborate on ongoing articles; Work on interviews with in-house perfumer & Hermès beauty creative talents; Maintain and optimize the influencer database; Create a loyal community of local key opinion leaders; Discover and build influencer relationships; Execute local programs, events, and press previews; Initiate fresh and innovative ideas inspired by Hermès; Support global events planning; Organize PR samples and shipping of products; Proof-read press releases and translations; Monitor and analyze PR results, optimizing based on feedback; Ensure top positions in Hermès Rankings. PROFILE
Bachelor's and Master's degree preferably in communication; Fluency in Italian and English; a third language is an advantage; Previous experience in similar positions, preferably in a fashion house; Strong fashion sense and cultural awareness; Familiarity with media and social interest; Attention to detail and quality; Proficient with Excel and IT tools; Professionalism, enthusiasm, and teamwork skills. Hermès values
Excellent interpersonal and communication skills; Team player mentality and ability to work autonomously; Flexibility and dynamism in a high-paced environment; Passion for human values and strong aesthetic sense. About Hermès
Hermès is an independent, family-owned French house that employs nearly 20,000 people worldwide. The company perpetuates exceptional know-how and creativity through strong territorial anchoring that respects people and resources.
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