On Trade Regional Key Account Manager | Toscana We believe great people build great brands.
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Meaningful Work From Day One This role is critical to lead our business in the On trade channel, having a direct responsibility in managing the regional wholesalers, negotiating with local customers, and ensuring the perfect execution of the National plans in Toscana.
The key responsibility is to execute the commercial strategies in the market and collaborate with the sell-out structure to maximize results.
This role is an individual contributor, reporting to the On Trade Business Area Manager.
What You Can Expect Sales Strategy: Develop and implement effective sales strategies to drive sell-in and sell-out performance of the assigned regional customers. Customer Relationships: Build and maintain strong relationships with key regional Wholesalers. Market Analysis: Monitor market trends, competitor activities, and customer feedback to identify opportunities and threats. Performance Management: Manage customers P&Ls, conduct regular performance reviews. Sales Reporting: Prepare and present sales reports, forecasts, and performance analysis. Budget Management: Manage the sales budget for the assigned customers. Compliance: Ensure all sales activities comply with company commercial policies and industry regulations. What You Bring to the Table Minimum of 3 years of sales experience as a Regional Account Manager in On Trade. Bachelor's degree in Business, Marketing, or a related field. Proven track record of successfully delivering sales growth in a similar role. Demonstrated ability to build and maintain effective working relationships with customers. In-depth knowledge of the On Trade spirits market and customer base (Wholesalers and On trade customers). Knowledge in developing Premium+ and luxury categories. Strong leadership, communication, and negotiation skills. Proficiency in sales analytics and CRM software (Salesforce). Results-oriented, strategic thinker, and team player with a passion for the spirits industry. High experience in management and business development in multinational companies. Sufficient command of written and verbal English; Italian is a must. Who We Are Brown-Forman is excited to announce the launch of our own distribution in Italy, beginning in 2025.
You can join an organization recently certified as a Great Place to Work in Italy for 2023/2024.
For more than 150 years, Brown-Forman Corporation has enriched the experience of life by responsibly building fine quality beverage alcohol brands.
What We Offer Total Rewards at Brown-Forman is designed to engage our people to ensure sustainable and profitable growth for generations to come.
We offer equitable pay structures for individual and company performance alongside a premium employee experience.
Brown-Forman Corporation is committed to equality of opportunity in all aspects of employment.
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