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Media Strategy Lead

Media Strategy Lead
Azienda:

Salesforce, Inc.



Funzione Lavorativa:

Pubblicità

Dettagli della offerta

Salesforce.com Inc's Candidate Privacy Notice contains more details about the handling and use of the personal data of job applicants. For more information about our website privacy practices, please see our Privacy Statement. Senior Media Strategy Analyst page is loaded Senior Media Strategy Analyst Apply remote type Office - Flexible locations Spain - Madrid Italy - Rome Italy - Milan time type Full time posted on Posted 2 Days Ago job requisition id JR222650 To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts. Job Category Marketing & Communications Job Details About Salesforce We're Salesforce, the Customer Company, inspiring the future of business with AI+ Data +CRM. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way. And, we empower you to be a Trailblazer, too — driving your performance and career growth, charting new paths, and improving the state of the world. If you believe in business as the greatest platform for change and in companies doing well and doing good – you've come to the right place. As an OU Media Strategist, you will be instrumental in crafting and implementing a comprehensive media strategy for your region, driving performance and growth across various channels. Your primary focus will be on improving awareness, consideration, lead generation, and ultimately revenue generation for our sales partners. Working collaboratively with cross-functional teams, including field marketing, product marketing, integrated campaigns, ad partners, adtech, operations, and intelligence, you will orchestrate effective programs to achieve measurable results. Responsibilities: Strategic Ownership: Take ownership of media performance across all channels for your cloud, collaborating closely with channel strategy teams to develop plans that drive measurable growth from brand awareness to demand generation. Business Alignment: Deeply embed yourself within the business to understand key objectives, challenges, and audience nuances, translating these insights into effective media strategies. Stakeholder Management: Cultivate and nurture relationships with key external stakeholders, including field, integrated, and product marketing teams, ensuring clear communication of performance metrics and facilitating optimization efforts. Innovation and Trends: Stay abreast of the latest media trends and technologies, ensuring that your cloud remains at the forefront of innovation and adopts innovative practices. Creative Optimization: Drive strategy for creative optimization in collaboration with designers, integrated marketing, and product marketing teams, facilitating feedback loops to improve campaign efficiency. Continuous Improvement: Implement a culture of continual testing and iteration, using data-driven insights to increase the return on media investment. Requirements: Experience: A minimum of 8 years of professional experience in performance marketing or digital marketing, preferably within the B2B industry. Experience with agency or startup environments is advantageous. Adaptability: Comfortable thriving in a fast-paced environment, capable of working autonomously and making informed decisions even in the absence of perfect information. Relationship Building: Demonstrated ability to build and maintain strong relationships with stakeholders at all levels, fostering an environment conducive to collaboration and excellence. Multichannel Fluency: Proficiency across various media channels, including paid social, programmatic display, content syndication, review sites, third-party email, and webinar distribution. Communication Skills: Exceptional communication skills, both written and verbal, coupled with a collaborative approach essential for effective teamwork. Analytical Aptitude: Strong analytical skills, with a penchant for problem-solving and a curious approach to understanding underlying trends and insights. Technical Proficiency: Proficiency in Excel and/or Google Sheets is required. Language Skills: Proficiency in Italian or Spanish is preferred. *LI-Y Accommodations If you require assistance due to a disability applying for open positions please submit a request via this Accommodations Request Form . Posting Statement At Salesforce we believe that the business of business is to improve the state of our world. Each of us has a responsibility to drive Equality in our communities and workplaces. We are committed to creating a workforce that reflects society through inclusive programs and initiatives such as equal pay, employee resource groups, inclusive benefits, and more. Learn more about Equality at www.equality.com and explore our company benefits at www.salesforcebenefits.com . Salesforce is an Equal Employment Opportunity and Affirmative Action Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status. Salesforce does not accept unsolicited headhunter and agency resumes. Salesforce will not pay any third-party agency or company that does not have a signed agreement with Salesforce . Salesforce welcomes all. About Us We're Salesforce, the Customer Company, inspiring the future of business with AI + Data + CRM. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way. And, we empower you to be a Trailblazer, too — driving your performance and career growth, charting new paths, and improving the state of the world. If you believe in business as the greatest platform for change and in companies doing well and doing good – you've come to the right place. #J-18808-Ljbffr


Risorsa: Talent_Dynamic-Ppc

Funzione Lavorativa:

Requisiti

Media Strategy Lead
Azienda:

Salesforce, Inc.



Funzione Lavorativa:

Pubblicità

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