Working at Freudenberg: "We will wow your world!"
This is our promise.
As a global technology group, we not only make the world cleaner, healthier and more comfortable, but also offer our 52,000 employees a networked and diverse environment where everyone can thrive individually.
Be surprised and experience your own wow moments.
Freudenberg Home and Cleaning Solutions is a Business Group of Freudenberg and a leading global supplier of branded cleaning systems as well as household and laundry care products.
The portfolio includes brands such as Vileda, Gimi, Wettex and Marigold.
The company employs more than 3,600 people and hosts a global distribution network.
Some of your Benefits International Opportunities International Opportunities: Grow in your career through international exchange and global job opportunities.
Performance Related Bonus Performance Related Bonus: When you have an impact, you can reap the rewards.
Personal Development Personal Development: We offer a variety of trainings to ensure you can develop in your career.
Diversity Inclusion Diversity Inclusion: We focus on providing an inclusive environment and recognize our diversity contributes to our success.
Flexible Work Models Flexible Work Models: We allow for flexible work models to ensure both professional and personal success.
Location: Milan Work Type: Hybrid Company: FHP di R. Freudenberg S.A.S.
You support our team as Marketing Manager Italy Consumer Responsibilities Key Responsibilities: Manage the respective product portfolio (existing and new products) including commercialization, market growth, profitability tracking and go-to-market plans.
Implement product and pricing strategies (NRM) in alignment with Regional / Global Marketing.
Based on data analytics, understand consumer/shopper insights, competitive trends, and key portfolio benefits to best position our branded products to serve consumers.
Provide constant feedback to Regional and Global Teams.
Recommend go-to-market trade/shopper marketing elements including retailer product assortment, pricing, and merchandising (both in-store and online).
Support the local Head of Marketing in developing and implementing Media (PAID Digital and non-digital campaigns), following the communication strategy based on brand objectives.
Additional Responsibilities: Develop Customer selling stories (both national and account specific) and coordinate Customers line reviews to help drive top line sales, awareness, and trial of products for customer shelf sets.
Track products PL and product Gross Margin mix by Category.
Foster strong customer care support best practices to maintain a high level of consumer satisfaction: Live LEARN approach: Listen; Empathize; Apologize; React; Now.
Interactions (internal external): Corporate Brand, Digital and Communication.
Regional/Global Marketing.
Sales, Procurement, RD.
Artwork.
Consumers.
Retail Customers.
Agencies.
Qualifications Professional Experience and Education: Degree in Business Administration or Marketing, MBA preferred.
Minimum 3 years job experience as a Marketing generalist – Consumer Packaged Goods preferred.
Experience in supervising outside vendors and agencies.
Experience and proven record in digital marketing, media management SEO.
Specific Knowledge: Up-to-date market and customer knowledge.
Use and understanding of IRI / Circana data and any relevant market analytics tools.
Deep understanding of KPIs and PL.
Brand Management, Category Management, and Project Management.
Strong competence in Microsoft Office suite.
Specific Skills: Strong business communication (written and oral).
Presentation skills.
Leadership skills.
Ability to think and act holistic and critical.
Negotiation skills.
Strong in interpersonal relationship management, working in cross-functional teams and matrix environments.
Team player, able to work in mixed teams across different functions.
The Freudenberg Group is an equal opportunity employer that is committed to diversity and inclusion.
Employment opportunities are available to all applicants and associates without regard to race, color, religion, creed, gender (including pregnancy, childbirth, breastfeeding, or related medical conditions), gender identity or expression, national origin, ancestry, age, mental or physical disability, genetic information, marital status, familial status, sexual orientation, protected military or veteran status, or any other characteristic protected by applicable law.
Additional Information Contact: Fabio BolzoniPhone: +39 331 643 8951Email: ****** #J-18808-Ljbffr
