Description How you will contribute Develop and implement performance marketing strategies to achieve business objectives Identification of main KPIs for performance marketing activities and goal setting for various campaigns Plan, execute and optimize multi-channel digital marketing campaigns across platforms such as Google, Facebook, Instagram, and others Manage budgets and allocate resources to effectively maximize ROIs Monitor and analyze campaign performance and generate detailed performance reports in order to provide actionable insights to improve campaign effectiveness Conduct A/B testing and other experiments to optimize ad creatives, landing pages and user journeys Work closely with business, marketing and product teams to ensure alignment with other company functions as well as collaborate with external agencies and vendors as needed Stay up-do-date with latest trends, tools and best practices in digital marketing Who you are Master's degree in Marketing, Digital Marketing, Business Administration, Economics or related field 3-5 years of experience in similar role Proven track record of managing and optimizing PPC, social media, and display advertising campaigns. Proficiency in digital marketing tools such as Google Ads, Facebook Ads Manager, Google Analytics, and others. Preferably experience in fashion/eyewear/sport An English and Italian fluent speaker, additional language is a plus Advanced expertise in Excel and Power Point Analytical mindset with the ability to interpret data and translate insights into actionable strategies Extremely organized and details oriented with strong focus on results and respect of deadlines A strong team player, able to coordinate different stakeholder and build strong relationship Proactivity and problem solving skills Why work with us This is an excellent opportunity to join the Kering adventure in a moment of extraordinary growth and become part of a thriving team in a global Luxury group that offers endless possibilities to learn and grow. Talent development is a managerial principle at Kering and we are committed to fostering internal mobility. Our common vision promotes leadership skills and helps every employee to reach their full potential in a stimulating and fulfilling workplace environment.
Job Type
Regular Start Date
******** Schedule
Full time Organization
KERING EYEWEAR S.P.A.