Integrated Marketing Communications (IMC) Intern, EMEAOnsite Location(s): Milan, MI, IT
At Boston Scientific, you will find a collaborative culture driven by a passion for innovation that keeps us connected on the most essential level. With determination, imagination and a deep caring for human life, we're solving some of the most important healthcare industry challenges. Together, we're one global team committed to making a difference in people's lives around the world. This is a place where you can find a career with meaningful purpose—improving lives through your life's work.
About The Role As part of Marketing Excellence EMEA, the Integrated Marketing Communications (IMC) Intern contributes to delivering excellence in customer experience and omnichannel marketing. The team member will be assisting the Integrated Marketing Communications team in coordinating existing collaterals as well as supporting deliverables for product and program launches, major communication campaigns, and events/tradeshows.
The IMC EMEA Team develops and implements integrated communication campaigns, blending expertise in branding, content strategy, and copywriting to engage customers with relevant and meaningful content along the customer journey and to strengthen the Boston Scientific brand. The Integrated Marketing Communications Intern reports to the Integrated Marketing Communications Senior Manager EMEA and joins a passionate, collaborative, and creative team, in the Peripheral Interventions division.
In This Role, You Will Be Responsible For: Support a culture of diversity, equity, and inclusion.Support content marketing strategies for divisional franchises with clear deliverables, milestones, accountabilities, and measures of success that are needed to accomplish business objectives and inform future projects.Help with the coordination of omnichannel and product marketing teams and other stakeholders to help deliver relevant content throughout the customer journeys for online and offline touchpoints. This may include healthcare professional (HCP), referrer, and patient campaigns on products and technologies, solutions and services, therapies, clinical data, tradeshows, and customer events.Support the maintenance of existing portfolio of content and create new content where there are gaps and opportunities.Help with the selection and brief creative, copywriting, and translation vendors, in compliance with Boston Scientific's policies.Assist creation and design, in line with Boston Scientific's brand standards, and act as brand ambassador.Support the performance of content analysis and support optimizing and ensuring the effectiveness of marketing content.Contribute to the application of operating models, processes, tools, and technologies along the content lifecycle.Help maintenance of communications databases and applications with latest collateral and send out communications to update the field.Support the update of products catalogs.What Are We Looking For In You: Bachelors or Master's Degree in Communications, Marketing, Business, or related fields.Proficiency in Microsoft Office suite.Familiarity with Photoshop and InDesign will be a plus.Excellent command of English; knowledge of any additional European language is a plus.Familiarity with SEO and content production for digital and social media channels is a plus.Ability to thrive in a team-based environment and collaborate effectively with internal and external stakeholders.Strong multitasking abilities with a knack for prioritization.A mindset focused on thorough follow-through.What We Can Offer To You: A paid internship experience (6 months of duration, renewable for 6 further months);Working in an international environment;Attractive benefits package;Inspirational colleagues & culture;Possibility to make an impact;Fast growing and innovative environment;A team-oriented company culture.Location: in our offices in Milan, on a hybrid working schedule.
Planned incorporation: November 2024
We, Boston Scientific, are an equal employment opportunity employer. We do not and will not make any personnel decisions (like recruiting, hiring, job assignments, and promotions) based on a person's age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law.
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