The Marketing & Innovation Specialist will work closely with Key Account Managers, Sales Managers, and the Communications team to drive market insights, support strategic marketing initiatives, and contribute to the company's innovation strategy. This role involves both analytical and creative contributions, helping shape marketing plans and supporting business growth through various strategic initiatives.
Key Responsibilities Conduct target market segment analyses, including:Quantitative analysis (market data, growth rates, market shares) Qualitative analysis (customer needs, market trends) Analyze technology trends and industry leaders, assessing competition. Define marketing plans for accounts, products, and solutions. Support the innovation strategy development. Collaborate on marketing events alongside Sales Managers and Key Account Managers. Coordinate internal marketing activities and reporting. Assist in business planning and financial analyses for key strategic initiatives. Implement Group Marketing tools across relevant functions. Work Experience Requirements A short experience in marketing, innovation, or business development is a plus Qualification & Educational Requirements Bachelor's degree in Marketing, Business, or a related field in Technology. Fluent in English, with strong written and verbal communication skills. Ability to work effectively in a team setting. Preferred Skills Strong understanding of market data and quantitative marketing techniques. Knowledge of technology and innovation markets. Proficiency in business plan development. Excellent communication skills, with the ability to convey insights clearly. Strong planning and delivery skills. Teamwork-oriented, open communicator, and information sharer. Proficient in Microsoft Office tools (Word, Excel, PowerPoint). At Thales we provide CAREERS and not only jobs. With Thales employing 80,000 employees in 68 countries our mobility policy enables thousands of employees each year to develop their careers at home and abroad, in their existing areas of expertise or by branching out into new fields. Together we believe that embracing flexibility is a smarter way of working. Great journeys start here, apply now!
#J-18808-Ljbffr