The Strategy & Consulting (S&C) Industry Networks and Programs Marketing + Communications (M+C) team
You could be the perfect fit if you are driven to excel in a fast-paced environment where it is essential to keep up with the rapidly developing trends in marketing and the High Tech industry.
We are looking for a dynamic and strategic marketing leader to drive our content marketing program for the High Tech industry—one of our most dynamic industries at Accenture.
Are you a strategic thinker who can innovate to create an inspiring vision?
Are you able to collaborate across the Accenture ecosystem drive value and results?
Do you have a natural ability for innovation to drive differentiation?
Do you enjoy collaborating with different areas of marketing to drive value and results?
Are your analytical skills second to none, and you're comfortable solving complex problems for clients?
And are you just as comfortable engaging with executives within Accenture as well as with clients and other third parties?
Come and be a part of this exciting industry team!
**Responsibilities**:
- Deeply understand the High Tech industry by conducting and analyzing market, competitor and other research to create and curate a distinctive program that positions and differentiates Accenture, raises awareness and increases market share.
- Define and shape global high impact, multi-channel integrated marketing campaigns that that are locally relevant.
- Oversee development of marketing assets, including reports, sales brochures, online diagnostics, presentations, videos and more.
- Collaborate across the Accenture ecosystem (teams from other Accenture services and geographies) to bring the best of Accenture to our clients in an integrated way that delivers exceptional experiences to our clients.
- Connect and collaborate with peers to share and industrialize best practices.
- Work closely with media relations team on key PR opportunities and analyst relations
- Equip, empower and enable internal stakeholders to understand and clearly and consistently articulate Accenture's value proposition for High Tech clients.
- Define, track and report metrics to assess effectiveness of marketing programs and initiatives
- Plan and manage investment and/or operations budget items in areas of responsibility
- Minimum of 10 years of marketing experience with professional services/B2B marketing experience preferred
- Significant experience in thought leadership development
- Message development mastery
- Superior program management
- Proven track record and experience developing and executing internal and external marketing campaigns/communications strategies
- Proven experience in marketing collateral development
- Substantial experience with stakeholder engagement working in complex organizations