Hematology Brand Manager - Secondment

Dettagli della offerta

Apartment Hotel Eden by Dorchester Collection, Rome
Hematology Brand Manager - SecondmentDirectly reporting to the Marketing Lead, you will contribute to the construction and implementation of comprehensive and innovative customer-focused brand plans to ensure the Pfizer Oncology Business Unit achieves qualitative and quantitative goals for the Hematology portfolio. This includes supporting the Senior Brand Manager activities related to the growing Hematology portfolio with the current launch in Multiple Myeloma.
MAIN RESPONSIBILITIES:Develop and own the local launch strategy & overall objectives for Hematology in Italy as well as the commercial tactical plan for the whole hematology portfolio.Support the development and implementation of strategically and cross-functionally aligned customer-focused brand plans, programs, and initiatives for the local market to ensure Pfizer meets Brand Revenues and Profit goals.Support the development of the brand operating plan, working together with all relevant functions in identifying customer needs, critical success factors, and brand opportunities and issues, and in defining all brand programs and initiatives with clear objectives, resources, and KPIs.Conduct patient advocacy activities in close collaboration with relevant functions (i.e. PA, Communication dept, Patient Advocacy, H&V, Health Solution Lead).Manage meetings & congress strategy.Closely cooperate with FF and Medical to effectively coordinate the implementation of brand plans through the development of specific plans of action, implementation of activities, attendance at major programs, leading brand workshops during cycle meetings, etc.Work closely with the ICO team to deliver on our market responsibilities, including input to ICO strategy, content & initiatives.Ensure that all brand plans and activities are in full compliance with Pfizer SOPs, laws & regulations.
#J-18808-Ljbffr


Salario Nominale: Da concordare

Risorsa: Jobleads

Funzione Lavorativa:

Requisiti

Specialista Digital Marketing & Comunicazione

DTK è un'affermata realtà nel mercato della distribuzione di ricambi per stampanti e fotocopiatrici. L'azienda è attiva da oltre 20 anni e vanta di una rete ...


Dtk Srl - Lazio

Pubblicato 7 days ago

Social Media Specialist

MetaDig è un'azienda italiana protagonista nello sviluppo di strategie di Digital Marketing attraverso molteplici canali di acquisizione. Grazie all'implemen...


Metadig - Lazio

Pubblicato 7 days ago

Promoter Con Fisso (In Coop, Carrefur, Ikea, Ecc)

Sei una persona solare e ami stare al contatto con il pubblico? Scommetto che dopo aver vissuto la bruttissima esperienza del Covid, stare ore chiuso/a in un...


Cc Unica Srl - Lazio

Pubblicato 7 days ago

Social Media Manager

L'agenzia per il lavoro Conform Srl, filiale di Roma, ricerca un profilo di Social Media Manager/Content Creator per avviare l'attività del reparto medicina ...


Gruppo Conform Srl - Lazio

Pubblicato 7 days ago

Built at: 2025-01-09T00:54:18.494Z