Head of Direct to Consumer and Online Shop We are looking for the digital head of consumer channel.
Our Client is the leading company of the music business.
Reporting to the Commercial Director:
- You setup online shops and manage their conceptual development;
- You work closely with the employees of artist & repertoire and product management to design, coordinate and implement D2C sales
- and advertising campaigns;
- You work closely with our marketing labs department to improve the customer journey, market our stores, develop loyalty campaigns and effectively gather and use CRM data;
- You analyze transaction data to identify sales trends and define order patterns;
- You source suppliers and fulfillment partners, negotiate their partnership terms, and monitor their processes;
- You settle D2C sales to Financial Accounting and Royalty Accounting;
- You proactively engage with Client's international D2Ccommunity and aim to create synergies, share best-practices, and harmonize the process and system landscape.
- You have a bachelor's degree preferably in business, marketing, or other related fields.
A master's degree is a plus;
- You have 5+ years of experience in the field of e-commerce, especially in the management and implementation of website projects;
- You are familiar with the online advertising market and the corresponding advertising channels and understand CRM;
- An excellent command of MS office tools is needed and experience with Shopify is an advantage;
- You have thorough knowledge of administrative/accounting processes;
- You have a good command of spoken and written Italian and are fluent in English.
This is a strong career opportunity and an engaging job, dealing with artists and digital music environment.
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Head Of Direct To Consumer And Online Shop