Director Of Student Experience

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Posting Details
Posting Number: ******** S
Position Title: Director of Student Experience
Position Type: Staff
Location: Villanova, PA
Recruitment Type: Internal/External Applicants
Work Schedule: full-time/12-months
Avg Hours Week Department: 411-Dining Services Administration
Position Summary: Villanova Dining is dedicated to providing exceptional dining experiences that enhance the vibrant campus life at Villanova University. Our dining locations serve as central hubs for culinary delights and social interactions, playing a vital role in the overall student experience. We are seeking a dynamic and creative Director of Student Experience to enrich our dining locations with unique and engaging initiatives. The Director of Student Experience will report directly to the Executive Director of Dining Services and be responsible for creating, implementing, and managing innovative experiences across all Villanova Dining locations. This role combines elements of field marketing, event planning, and student engagement to drive excitement and foster a sense of community within our dining facilities.
Key responsibilities include:
Managing the Touchwork student feedback and engagement software to automate and schedule student text notifications, showcase select comments on digital signage, and provide instant alerts to management regarding real-time issues. Sharing feedback reports and campaign analytics to measure performance and effectiveness. Developing a comprehensive marketing calendar and plan for the academic year aimed at engaging the VU community through various activities and initiatives that promote connection and participation. Overseeing the Student Engagement Survey each semester, taking a lead role in the Dining Advisory Committee, and compiling and presenting data analytics from feedback mechanisms, sales reporting, and sustainability initiatives. Benchmarking performance, supporting sales initiatives across all operations, and participating in semester reviews with key stakeholders. Leading the development and implementation of cohesive branding standards across all locations, including creating branding kits and conducting audits to ensure compliance. Actively participating in rebranding initiatives and the evolution of the VU dining brand. Supporting overall sustainability initiatives throughout campus, including the LeanPath systems, fostering relationships with local vendors and partners, and taking ownership of the reusable containers and Topagna systems. Duties and Responsibilities:
Experience Design: Develop and execute creative concepts and programs that enhance the dining experience for students. This includes themed events, interactive promotions, and special dining experiences. Event Planning: Plan and coordinate a variety of dining events such as food festivals, guest chef appearances, cultural celebrations, and wellness initiatives. Ensure events are well-organized and meet student interests and needs. Student Engagement: Actively engage with students to gather feedback, understand their preferences, and identify opportunities for improvement. Foster strong relationships with student organizations and campus groups to promote dining events and initiatives. Marketing and Promotion: Collaborate with the marketing team to create promotional materials and campaigns that highlight upcoming events and special offers. Utilize social media, campus channels, and on-site advertising to maximize event visibility. Collaboration: Work closely with dining staff, chefs, and management to ensure seamless execution of events and programs. Coordinate with other departments, such as student affairs and campus activities, to integrate dining experiences with broader campus life. Analysis and Reporting: Monitor the success of events and initiatives through metrics such as attendance, feedback, and engagement levels. Provide regular reports and insights to management to inform future strategies and improvements. Innovation: Stay current with dining trends and student preferences to continually introduce new and exciting experiences. Experiment with new ideas and approaches to keep the dining experience fresh and engaging. Additional Duties: Assist with special projects and events as assigned. Represent the dining operations at weekly manager meetings. Minimum Qualifications:
Five to seven years of proven experience in event planning, marketing, or a related role, ideally within a dining or hospitality context. Strong creative and strategic thinking skills with the ability to develop and implement innovative ideas. Proficiency in social media and digital marketing strategies. Ability to work independently and as part of a team, managing multiple projects simultaneously. Flexible schedule including availability for evening and weekend events as needed. Excellent communication and interpersonal skills, with the ability to engage and motivate diverse student groups.
Preferred Qualifications:
Bachelor's Degree in Marketing, Event Management, Hospitality or a related field preferred.
Physical Requirements and/or Unusual Work Hours:
Flexible schedule including availability for evening and weekend events as needed.
Special Message to Applicants:
Posting Date: 11/21/2024
Closing Date (11:59pm ET): Salary Posting Information: Commensurate with experience Salary Band: 18 Job Classification: exempt
References Needed
Minimum Number of References Needed: 3
Maximum Number of References Needed: 3
Supplemental Questions
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* How did you first hear of this employment opportunity? Indeed.com Higheredjobs.com LinkedIn Glassdoor Chronicle Vitae Academic Keys PA CareerLink/JobGateway Professional Affiliation/Trade Website Diversity Association/Publication Website Advertisement in Academic or Professional Publication Referred by a current employee Referred by a friend, family member, or former employee Heard about it at a conference or career fair Browsing the Villanova website Cabrini University employee Other * If your answer to the above question is "Other", please specify the source below. If this question does not apply to you, enter N/A. (Open Ended Question)
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