We are seeking a dynamic and experienced Digital Marketing Strategist within OPIT, a newly established, EU-accredited, online Higher Education Institution specializing in Computer Science. The primary objective of this role is to establish our Institution as the premier choice for those seeking a high-quality, flexible, and affordable education in this field. As the voice of our Institution on social media platforms, your strategic efforts will directly contribute to transferring the most accurate presentation of what we are and why we exist to the general public. Every interaction shall be aligned with our aspiration for quality and excellence. Key Responsibilities: Posting on LinkedIn, Instagram, and Facebook (based on a very well-defined marketing plan) encompassing planned events for the season. Collaborate with the media team to produce engaging videos and images. Oversee and manage our YouTube channel, ensuring consistent content upload and engagement. Create compelling content tailored to our audience across various platforms. Manage and distribute a bi-monthly newsletter to our database. Foster and engage with our online community, responding to inquiries and enhancing brand engagement. Monitor and report on key performance metrics, using data to inform decision-making and strategy adjustments. What we require as mandatory: Perfect written English (C2) Proven Experience in Social Media Management: Candidates should have strong, demonstrable experience with social media management projects. A portfolio showcasing past clients and projects is a prerequisite. Strategic Thinking: Candidates must be able to follow our guidelines and add a layer of strategic thinking to enhance our social media presence. The ability to develop and implement innovative strategies is essential. Analytical Skills: Candidates should have the ability to analyze social media data, draw insights, and adjust strategies accordingly. For the application to succeed, submitting a portfolio showcasing previous social media management projects is mandatory. The role is offered under a freelance contract agreement, and we'd love the opportunity to arrange meetings at our Turin office to connect with the rest of the creative team J-18808-Ljbffr