WirWinzer.de is a leading e-commerce marketplace for wine in the German-speaking area. Since 2010, we have been offering a wide selection of wines at unbeatable prices, gaining increasing relevance in the market. Since 2023, we have also been selling wine directly from the winery to the end consumer in Italy under our TRAVINO brand. Our company consists of a team of wine experts, marketers, and software developers. WirWinzer and TRAVINO offer a professional opportunity to anyone willing to collaborate with us with passion and dedication and to grow together with the company.
Since 2016, WirWinzer.de has been part of the Hawesko group. Hawesko Holding AG, listed on the stock exchange, was founded in 1964 and is still one of the most important groups in the trade of quality wines and champagnes.
WirWinzer and TRAVINO are looking for a competent and motivated individual (m/f/d) for the role of:
DIGITAL MARKETING MANAGER (m/f/d) Role responsibilities: Based on your comprehensive understanding of customers, you will develop highly effective marketing strategies.You will create a content plan and align all the marketing activities, onsite topics and campaigns to the overall content strategy.Design and implementation of sales campaigns/actions in the TRAVINO online shop.Operational monitoring of key performance indicators (KPIs) of the TRAVINO shop.Preparation, implementation, and monitoring of strategic and operational measures and projects.Close collaboration with various departments, such as Category Management, logistics, customer service, and IT, as well as with the parent company WirWinzer GmbH in Germany.Management of various Customer Experience topics with the aim of improving the customer experience (e.g., customer surveys, Customer Experience Monitoring, ...).Support for other subsidiaries in content analysis, strategic business cases, and operational optimizations.Requirements: Degree in Business Administration or a related field.3-4 years of professional experience in the e-commerce sector.High motivation and ability to work in a structured and independent manner.Excellent analytical skills and business understanding.Proficiency in MS Office, GA, and online shop systems.Problem-solving mindset.Strong communication and cooperation skills.Excellent proficiency in Italian and English, both written and spoken; knowledge of German is advantageous.Decision-making ability.Analytical thinking.Our offer: Start-up mentality characteristic of a dynamic and rapidly growing company.Support from our parent company, Hawesko Holding AG.High degree of individual responsibility, diverse tasks, and short decision-making channels due to a flat hierarchical structure.Opportunities to propose and implement innovative ideas, enhancing knowledge and skills day by day.Team characterized by determination and open-mindedness.Employee discounts and wine tastings.Do you want to become part of the WirWinzer and TRAVINO family? Then upload your application here, complete with a cover letter (both in English), CV, certificates, salary expectations, specifying the period from which you would be available to start collaborating.
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