We are looking for a Digital Marketing Executive with, at least, 1/2 years of experience to join our team!
We are looking for _"Idea generators"_, who look for new solutions and innovative approaches to solve our clients' problems.
**Activities & Main Responsibilities**
We will give you the opportunity to grow personally and professionally in a dynamic environment.
Your main responsibilities will be to:
- Develops digital media plan
- Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs)
- Identifies trends and insights, and optimizes spend and performance based on the insights
- Plans, executes experiments and does a/b testing
- Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
**Qualifications & Education**
- Degree in Marketing, Communication or relevant field
- Fluency in English both orally and in writing is mandatory
- A minimum of 1/2 year experience in a media and advertising position
- In-depth knowledge of various social media platforms, and website analytics
- Good knowledge of ad serving and campaign management tools
- Highly creative with excellent analytical abilities
- Outstanding communication and interpersonal skills
- Up-to-date on the latest trends and technologies in digital marketing
- Experience with Pharma & Digital Health (preferably agency-side experience) while not mandatory, represents a preferred requirement.
**About Us**:
Healthware Group is a global health innovation and technology leader providing transformational advisory and technology services for commercial, medical, and R&D operations of life-sciences and digital health companies, combined with design and development of digital medicines and digital therapeutics products.
Proprietary software platforms, specialized media and educational assets as well as a corporate venturing arm, ensure accelerated product development, close integration within the innovation ecosystem, continuous pipeline development and superior market access capabilities.
Founded in Italy in 1997 by CEO and digital health pioneer Roberto Ascione, Healthware Group encompasses several vertical brands, including flagship commercial and medical communications agency Healthware International, media consultancy Healthware Engage, innovation consultancy Healthware Labs, and creative motion lab & virtual hybrid events specialist SWM and the digital therapeutics R&D partner and product portfolio organization, Healthware Therapeutics.
It also operates Healthware Ventures, the corporate investment arm that supports digital health start-ups with a focus on digital therapeutics and telehealth and is the co-host of the global leading digital health conference Frontiers Health.
Healthware has a team of 200+ professionals with main offices in Salerno, London, New York, Milan, Rome, Helsinki and, together with its joint venture partner Eversana Intouch, has a combined reach of 2000+ people in over 15 offices in Europe, the US, and Asia.
Additionally, the Healthware Global Network, one of the largest international networks of independent healthcare agencies, provides for deep local expertise worldwide in over 25 countries.
Healthware Group is privately owned and backed by FITEC, a leading European VC fund focusing on technology.