Crm East Area Coordinator

Main Duties and Responsibilities:
Contact Strategy and Marketing Plan Develop and manage the HQ CRM guidelines and activities through the local team:
Collect, develop and manage local ideas/needs to be shared with CRM Director Carry out through the local team Customer Database Monitoring the local team in order to:
Guarantee the proper Data Collection Process and the DB Management Guarantee the proper privacy policy management Guarantee the proper CRM systems and tools management Analytics and reporting Monitoring and Collecting of local comprehensive analysis and opinionated reports Align the local team with periodical updates comingfrom HQ reporting Share regional reporting and CRM performance with the stores Update CRM HQ with store network evolution Market Analysis Address stores' requests as for CRM topics; Collect data and info on competitors and wholesalers, customer database management, client segmentation, CRM programs/activities, CRM best practices.
CRM Training Support local organization and store people with recurring training activities.
According to CRM Company requirements, develops actions towards existing, inactive and new VIC; Develops a strong network in Art, Design, Fashion and Culture sectors; Is constantly up-to-date regarding competitors activities.
He reports to CRM Director all relevant information;