Campaign & Email Coordinator
Location: Milan
Type: Full time
Posted on: 4 Days Ago
Job Requisition ID: R_774635 GV-Milan HQ
Country: Italy
City: Milano, piazza Luigi Einaudi, 4
Contract Type: Regular
Department: Marketing & Communications
Experience Required: 1-2 years
Mode: Hybrid
Versace is one of the most recognizable names in the world. The luxury House immediately became a leader in fashion and culture following its founding in 1978 by Gianni Versace, and it continues to lead with purpose under the creative vision of Donatella Versace. Your Contribution:Assist the Customer Journey & CRM Email Specialist with the complete end-to-end process of email campaigns from briefing design through to testing and deployment, thoroughly testing campaigns across all platforms including desktop & mobile.Work alongside the Customer Journey & CRM Email Specialist on strategic and incremental objectives such as launching new programs and implementation of a test plan.Manage the flow of email campaigns within the design process to ensure content and build deadlines are met.Work with the E-commerce and Content Teams to review creative briefs to ensure optimal performance.Regularly maintain the Email and Ecommerce & Marketing Calendars to ensure campaign information is kept up-to-date.Maintain historic data within the Email Calendar and Email Demand Tracker to aid future planning.Support the Email Marketing Specialist with build solutions and personalization, editing code within email templates where required.Maintain global URL documents to improve build efficiency.Create copy and URL build briefs and submit to the development team for creation.Proofread all email content and check this matches final signed-off versions.Prepare the Weekly Email Report ahead of the Weekly Trade Meeting.Create and circulate weekly email product and click heat map reports as well as initial performance updates post 24 hours of send.Compile Monthly Global reporting slides to share email performance around the business.Compile regular competitor research analysis offering insights.Your Skills:A keen interest in E-Commerce.Good presentation and Microsoft Excel skills.Good knowledge of Adobe package.Experience using an Email Service Provider such as Emarsys, Oracle Responsys, or Salesforce platforms beneficial.Experience with HTML coding ideal, but not essential.Excellent knowledge of English; fluency in Italian will be a plus.Strong, energetic character and can-do attitude.Strong attention to detail.A keen eye for detail with quantitative and qualitative data.Excellent written and verbal communication skills.Exceptional organizational skills required.Ability to work with initiative and to work well as part of a team under pressure.Diversity and inclusion are integral to Versace's DNA. We promote an inclusive environment where employees and customers from diverse backgrounds are welcomed, valued, and celebrated. We take pride in our commitment to diversity, equality, and inclusion, and will continue to uphold these principles wherever we do business. Our doors are open to all. WE ARE AN EQUAL OPPORTUNITY EMPLOYER M/D/F —
At Capri, we are all responsible for creating a diverse and inclusive workplace. We try to inspire change and growth within each other and believe success is a result that comes from our differences. Capri is proud to be an equal opportunity employer committed to inclusivity regardless of age, sex, sexual orientation, gender identity, genetic characteristics, race, color, creed, religion, ethnicity, national origin, alienage, citizenship, disability, marital status, military status, pregnancy, or any other legally-recognized protected basis prohibited by applicable law. M/D/F/V
#J-18808-Ljbffr