Our client is a leading Italian industrial company with a global footprint. Specialised in the design, production and distribution of machinery and lines with high added value, it favours technological and digital innovation as fundamental components of its business.
As part of an innovative Customer Journey project, we are looking for the ideal candidate for the position of:
BRAND & PRODUCTS EXPERIENCE MANAGER Main responsibilities • Plan, coordinate, and oversee the lifecycle of projects related to touchpoint openings and launches to ensure exceptional journey experiences.
• Effectively communicate company values to customers, encouraging brand-driven product selection alongside product features.
• Strategically plan all customer experiences to enhance brand perception.
• Identify new avenues for customer engagement and immersive experiences aligned with the company's target audience.
• Develop a scalable, modularized model for consistent application of the brand experience across all touchpoints, including permanent and temporary locations.
• Customize the brand experience model for each market based on geographical, cultural, and growth considerations.
Candidate profile • Experience with a large value brand
• Prior experience in managing the customer experience in a physical location
• Excellent interpersonal and motivational skills to communicate with clarity and using the right mediums
• Capacity to influence ideas and behaviors through the communication and the building of strong partner relationships
Location The company is based in Central Italy, with international travel expected. Our client is a leading Italian industrial company with a global footprint. Specialised in the design, production and distribution of machinery and lines with high added value, it favours technological and digital innovation as fundamental components of its business.
As part of an innovative Customer Journey project, we are looking for the ideal candidate for the position of:
BRAND & PRODUCTS EXPERIENCE MANAGER Main responsibilities • Plan, coordinate, and oversee the lifecycle of projects related to touchpoint openings and launches to ensure exceptional journey experiences.
• Effectively communicate company values to customers, encouraging brand-driven product selection alongside product features.
• Strategically plan all customer experiences to enhance brand perception.
• Identify new avenues for customer engagement and immersive experiences aligned with the company's target audience.
• Develop a scalable, modularized model for consistent application of the brand experience across all touchpoints, including permanent and temporary locations.
• Customize the brand experience model for each market based on geographical, cultural, and growth considerations.
Candidate profile • Degree in Marketing
• Experience with a large value brand
• Prior experience in managing the customer experience in a physical location
• Excellent interpersonal and motivational skills to communicate with clarity and using the right mediums
• Capacity to influence ideas and behaviors through the communication and the building of strong partner relationships
Location The company is based in Central Italy, with international travel expected. Download our app AIMS Italia and apply with a click! #J-18808-Ljbffr
