The Brand Governance Specialist leads internal and external corporate identity and branding for Trelleborg Wheel Systems.
Responsible for office branding, merchandising, TWS internal marketing portal and ad-hoc in-house assets production.
It is in regular contact with PR & Sponsorship Advisor, Marketing Communications Specialist, Country Managers, Education & Training Senior Manager, Product Managers and Marketing Innovation Manager.
**Job Description**:
- **Branding**:
- In line with the brand strategy, secure consistency and coherence of the company branding policy at 360° for Trelleborg Wheel Systems brands portfolio.
- Work actively to secure, implement and develop the visual identity of the Company across all functions and markets globally.
- The specialist is the first company brand ambassador in dealing with internal stakeholders and external partners.
- **Communication assets, office branding & merchandising**:
- Design and produce ad hoc marketing collaterals for Trelleborg Wheel Systems.
- Coordinate office branding worldwide to ensure consistency with TWS identity
- Manage TWS merchandising
- Assist with shootings to ensure material production to support new launches, PR and events needs
- **Marketing Portal**:
- Archive, update and control all the communication tools and look and feel for internal communication sharing, coordinating with marketing team and country managers.
- **Budget**:
- Coordinate Brands and Communication budget, monitoring both Central and Regional expenses
Key requirements:
- Master's degree in Economics
- At least 2 years of experience in marketing, design & production, communication agencies or media companies.
- Proven track record of taking ownership and driving results
- Fluent in English language; another language will be appreciated
- Excellent knowledge of graphic tools for digital assets production (Adobe Photoshop, Premiere, Illustrator, Lightroom, Canva etc)
- Good knowledge of SoMe environment
Pronounced proactive approach, ability to prioritize and manage multiple competing priorities in a fast-paced environment, skilled in project management, stakeholder management and presentations, problem solving, leadership capabilities, communication skills, willingness to work in an interdisciplinary environment and team spirit are needed skills to complete the profile.
Place of work: Villa Adriana - Tivoli (RM)