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For more than 115 years, Ferrara has created sugar confections that enable moments of sweetness, celebration, and connection for candy lovers of all generations. Today, the company is the #1 sugar confectioner in the United States. Ferrara boasts a passionate team of nearly 9,000 employees creating and delivering hundreds of products sold under 20 popular brands like Brach's, NERDS, SweeTARTS, Laffy Taffy, and Trolli to more than 66 million U.S. households annually and popular Dori snacking products under brands such as Dori, Gomets, Pettiz, and Yogurte 100 in Brazil. Additionally, Jelly Belly, known world-wide for its confections, was acquired in November of 2023.
Associate Manager, International MarketingJob Location: ChicagoThis role is based out of our corporate HQ located in downtown Chicago and will be a hybrid in-person/remote role and will also require up to 20% travel.
Want to make an impact?The Assoc. Manager, International Marketing will have the opportunity to substantially influence Ferrara's growth trajectory and elevation as a global leader as a key contributor to Ferrara's international expansion efforts.
Reporting to the Sr. Manager, International Marketing, the Assoc. Manager, International Marketing will be charged with liaising with Global and Local teams to develop best-in-class marketing plans and processes, commercializing a portfolio of relevant product offerings in each market, and supporting the strategic refinement of Ferrara's overall market expansion strategy.
Ways you will make a differenceLead day-to-day execution of commercialization efforts and portfolio management across 6 primary markets and 12 secondary markets, including motivating cross-functional commercialization team to build a concise international portfolio and meet launch deadlinesLead relationship with internal insights team to execute consumer research across international markets by creating concepts, gathering competitor information, and strategically aligning on PPADrive projects forward with a culture of collaboration, with multiple stakeholders including local markets and counterparts in manufacturing, operations, finance, R&D, commercialization and supplyLead day-to-day management of international budget by organizing/updating Excel budget tracker, opening POs, gathering approval signatures, and ensuring PO's are invoiced against in a timely mannerIn partnership with local markets and relevant cross functional teams, support the building & delivery of the annual marketing plans inclusive of a prioritized mix of marketing activities & investment levels supporting brand launches and continued growthLiaise with brand counterparts to drive global brand platforms, executing global brands with consistency and excellenceSupport the on-going management, continued evolution, and application of the international growth strategy, providing data analysis and respective inputs into key senior level decision forumsSupport the development & execution of brand(s) strategies and initiatives into an actionable Go To Market approach across International Retail (both indirect and direct distribution markets) from the lens of the retail customer / channels perspectiveSupport the strategic partnership and planning with external and internal agency partners for all consumer facing Brand Marketing communications, packaging development, and retail program executionSupport preparation for relevant senior leadership share outsSkills that will make you successfulStrong leadership: ability to inspire, motivate, and guide resources to a common goal and visionExceptional interpersonal skills: empathy, integrity, enthusiasm, collaborative, driving consensusStrong written and oral communication skills. Strong listening skills and ability to work with senior leaders – inside and outside of the organization - to understand their goals and objectivesStrategic thinking: able to "see around corners", synthesize insights from disparate data sources, and form convicted, high-accountability recommendationsAttention to detail: able to execute complex commercialization projects with many moving parts, ensuring consistency and accuracyDesire to be a supportive and proactive business partner across the organizationExperiences that will support your success5+ years experience in Marketing or applicable consulting rolesExperience with project managementCPG industry expertise required with a preference in FMCGExperience working on international, multicultural projects a plus#LI-AG1
Ferrara's success in industry-leading innovation has been driven by deep consumer insights, strong retailer co-creation and partnerships, and a dedication to diversity of thought, experience, and people. A privately held company, Ferrara has its global headquarters in Chicago and an operational network of more than 27 locations in North America, Brazil, and China that includes manufacturing, distribution, sales, and R&D facilities. Ferrara is a privately held Ferrero related company. Learn more at www.ferrara.com or www.linkedin.com/company/ferrara- .
EQUAL OPPORTUNITYWe are proud to be an equal opportunity employer. In order to provide equal employment and advancement opportunities to all qualified applicants and employees, employment decisions and opportunities at Ferrara will be based on merit, qualifications, and abilities, without regard to race, color, creed, religion, sex, sexual orientation, gender identity and expression, marital or civil union status, national origin, ancestry, citizenship, age, military or veteran status, disability, handicap, genetic information, pregnancy (childbirth or related medical condition), or on any other basis prohibited by law. This policy governs all aspects of employment, including selection, job assignment, compensation, discipline, termination, and access to benefits and training.
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