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Posting Details Posting Number: 20244192S
Position Title: Associate Director of Digital Fundraising
Position Type: Staff
Location: Villanova, PA
Recruitment Type: Internal / External Applicants
Work Schedule: full-time / 12-months
Department: 604 - University Advancement
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Position Overview Under the supervision of the Director of Annual Giving Strategies, the Associate Director of Digital Fundraising will be responsible for managing digital solicitation and stewardship communications with the goal of acquiring, retaining and cultivating donors.
The Associate Director will oversee all aspects of Villanova Annual Giving's web presence and giving vehicles, including opportunities for enhancement.
Duties and Responsibilities: Manage Digital Strategies for Solicitation and Stewardship Efforts: Lead the strategy for Advancement's integrated digital fundraising campaigns throughout planning, execution, performance tracking, data segmentation, creative direction, editorial review, and approval processes. 1842 Day: Plan and execute the digital fundraising efforts for 1842 Day, Villanova's annual day of giving, in collaboration with the University Advancement Communications and Development Solution Design teams. Analysis of Digital Strategies: Utilize Salesforce Marketing Cloud, GiveCampus, Blackbaud's Fundraiser Performance Management, Cognos, Power BI, and/or other platforms to analyze the performance of digital fundraising and stewardship strategies. Minimum Qualifications: Bachelor's degree required. Three to five years of experience in digital fundraising and/or marketing, preferably in nonprofit or education. Strong planning and administrative skills, ability to manage simultaneous projects, priorities and deadlines. Excellent verbal and writing skills, committed work ethic, ability to collaborate and communicate internally with colleagues and externally with volunteers and donors. Demonstrated leadership skills and the ability to work in a fast-paced environment. Excellent communication, interpersonal and analytical skills required. Experience with social media, email communication, and other digital technologies required. Knowledge of Microsoft 365 tools, including PowerPoint, Word, Excel, Teams and Outlook required. Preferred Qualifications: Master's preferred, preferably in Business/Marketing/Communications. Experience applying data insights to build strategic initiatives and measure results, including A/B testing and user optimization. Knowledge and skills in fundraising and online solicitation strategies strongly preferred. Experience fundraising for or advocating on behalf of underrepresented groups preferred. Knowledge of Salesforce or other CRM platforms preferred. Physical Requirements and / or Unusual Work Hours: Occasional evening and weekend work required.
Special Message to Applicants: Posting Date: 10/28/2024
Closing Date (11:59pm ET): Salary Posting Information: Commensurate with experience.
Salary Band: 15
Job Classification: exempt
References Needed Minimum Number of References Needed: 3 Maximum Number of References Needed: 3
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